One engineer. Marketing operations first, automation second, product third.

Yohann Chekly spent three years running paid search and social operations for clients as a freelance marketing operations manager: campaign setup, lead processes, CRM flows, reporting. That is where the pattern became obvious: most of the lost time and lost revenue sat in the gaps between tools, not in the tools themselves.

Since 2026 he has designed automated marketing operations systems for a marketing agency, connecting Google Ads and Meta Ads campaigns, lead capture, CRM updates, customer communications and reporting with n8n, Make, Zapier, OpenAI and Claude. In parallel he builds the MVP of an award-winning technology startup with AI-assisted development across JavaScript, Python and SQL.

YCM Ventures is the company behind that work. One person owns discovery, design, build, documentation and handover, with specialist collaborators brought in when a project needs them.